E > Edun

Founded in 2005 by Ali Hewson and Bono with product designed by Rogan Gregory; this melting pot of talent and ambition have created a luxurious and premium label for men and women. The collections from each season seem to revel in youth and individuality with quality and versatility remaining constant.
Edun is a welcome mixture of both casual and smart product with both a beautiful design and philosophy.
Helping to sustain employment and healthy working conditions by supporting local factories and farmers in developing countries, Edun is an ethical designer label making a real impact on the fashion world and is proving a favourite with celebs.


