A > Atelier LaDurance
Atelier LaDurance specialise in jeans and casual wear for men, women and children as well as a complimentary range of accessories.
Established in 2002 in Provence, France, Atelier LaDurance remains, as it was then, a specific, highly trained, small group of people that all share the same philosophy; a product should be judged on its initial qualifications and the skilled craftsmanship that it is built with. With this in mind the brand maintains a focus on quality rather than quantity and build on years of professional design experience to develop each new piece.
Atelier LaDurance only uses unwashed denim cloth and the items are designed with the legendary ‘crosspatch’ pocket, consisting of four individual pieces stitched together with dual thread.
Atelier LaDurance